Slice Out Hunger
A national non-profit using pizza for good.
Disciplines
Strategy
Visual Identity
Brand Messaging
Design Collateral
A brand designed around playful yet sensitive communication.
Rounded. Versatile. Scalable.
Pizza is at the core of Slice Out Hunger, making it extra critical to create a design system that is playful, versatile, and entirely pizza. The result is a highly engineered yet incredibly simple pizza icon to capture the essence of joy and inclusivity associated with pizza and Slice Out Hunger.
The rounded shapes convey a sense of fun, openness and excitement allowing for easy integration into various materials, from social media posts, promotional material, and several campaigns that Slice Out Hunger hosts.
The Brand Family
At the heart of Slice Out Hunger are eight annual pizza-centric campaigns. This ecosystem of workmarks and badges allows for clear and understood messaging across all marketing material.
Dollar Pizza Party
Pizza on the Pier
Las Vegas Pizza Tailgate
Pizza Relief
Pizza Across America
Summer Slice-a-thon
Season of Giving
Pie it Forward
Bold typography is vital to how Slice Out Hunger communicates.
It is an ideal choice for a non-profit brand that embodies playfulness, fun, and the spread of happiness. This typeface blends a clean, modern aesthetic with a touch of whimsy, creating an approachable and lively visual language. Its rounded, friendly letterforms evoke a sense of warmth, making it an excellent tool for conveying the values of Slice Out Hunger.
Brand GUidelines
See the guidelines website we designed for Slice Out Hungers external stakeholders.
