VideoVets was commissioned by the Alabama Department of Rehabilitation Services (ADRS) to develop a comprehensive video Public Service Announcement (PSA) as part of the Early Intervention Public Awareness Campaign. The primary objective was to increase awareness about early intervention services available to infants and toddlers, particularly in rural and historically underserved communities across Alabama. This initiative aimed to inform families about the benefits of early intervention, promoting the healthy development of young children and encouraging families to access critical support services.